Prime Investments Limited is having a platform that gives individuals access to collect with art world experts. Choose collections you are interested in, pool your capital with other collectors, and invest.

We partner with seasoned, international art world specialists to help in finding the perfect and most informed opportunity that will complement your existing portfolio, our partners are helping to introduce the next generation of great collectors to the art market. When it comes to art, let Prime Investments Limited put you in the picture.


The global art market is bigger than ever. With record sales topping €51 billion in 2014, the art market has been growing by 7% year-on-year worldwide -- and by 25% yearly in the United States. This rapid growth reflects increased participation from collectors and heightened confidence that the art market is quickly maturing. Wealth managers all over the world have noticed, and they are beginning to incorporate art into their clients’ portfolios as an alternative investment. Yet the majority of people with means still aren’t buying art, missing out on a financial investment as well as an important cultural investment. Here are just a few reasons why you should invest now:


Investors view art as a stable and growing asset class. During the financial crisis, high net worth individuals turned to tangible assets in the face of market crashes. In light of art’s longevity in terms of value maintenance and appreciation, these individuals increased their investments in art to 25% of total investments of passion. Changes in the distribution of wealth around the world are also contributing to the growth of the art market, as high net worth wealth is growing much faster than general wealth. Most important, the markets for Post-War and Contemporary Art are growing at a remarkable rate, breaking all-time auction records for both individual works and market sales overall.


Art is important in a well-balanced portfolio. Investing in fine art as an alternative asset can hedge against swings and risk in traditional investments, as art investments have almost no correlation with these financial markets. Historically, investments in the art market have outperformed U.S. bonds, equities, and commodities in economic environments of high and rising inflation.



International growth has added depth and liquidity to the art market. The rapid globalization of the art market has seen the emergence of millions of new potential buyers in Asia, Latin America, and the Middle East. In Asia, and in particular China, the burgeoning middle class is moving rapidly toward luxury investments like high-end real estate and art collecting. This emergence has broadened the demand in the global art market and added additional liquidity. A larger global art market also reduces exposure to localized market volatility. As China as well as other nations like Italy, Australia, Canada, and Switzerland grow bigger and bigger in terms of wealth, so will the art market.



Post-War and Contemporary art offers the art market's most impressive returns. The market for Post-War and Contemporary art has outperformed both the S&P 500 Total Return index and all other art market segments in recent years. 

The vast majority of Post-War and Contemporary art sales are transacted in the middle-market price range, resulting in a larger consumer base, increased ease of sale, and greater liquidity. The significantly higher returns and liquidity associated with this segment of the art market relative to others make it an especially attractive target for investment. 




How much do you think African art is worth these days?


You’ll be surprised.


In November 2014, a collection of antique African art from Mali, Gabon, Congo and Liberia was sold in New York at Sotheby’s for a record-breaking price of $41 million. This is the largest ever sum realized from the sale of African art in the USA.


Not too long ago, a set of wooden sculptures by a Nigerian artist sold in London for over $500,000, three times the expected price.


New World Map, the Aluminium and Copper sculpture by an Artist from Ghana sold for roughly $767,000, one of the highest prices ever fetched by the work of an indigenous African artist.


After decades of neglect, both antique and contemporary works of African art are attracting high prices in the world’s major art markets.


In 2016, more investors and collectors will be upping the demand for African art, and more millionaires will be made in the process.




Our other investments are as follows: